{"id":1145,"date":"2017-06-13T07:40:38","date_gmt":"2017-06-13T06:40:38","guid":{"rendered":"https:\/\/copyright.lboro.ac.uk\/crcc\/?p=1145"},"modified":"2017-06-13T07:42:36","modified_gmt":"2017-06-13T06:42:36","slug":"corbyn-labour-digital-media-2017-uk-election","status":"publish","type":"post","link":"https:\/\/blog.lboro.ac.uk\/crcc\/general-election\/corbyn-labour-digital-media-2017-uk-election\/","title":{"rendered":"Corbyn, Labour, Digital Media, and the 2017 UK Election"},"content":{"rendered":"<p id=\"1013\" class=\"graf graf--p graf-after--figure\">Labour did not win the general election. But neither did the Conservatives. Parliamentary arithmetic will prevail and the Tories will form a minority government propped up by the hard-right DUP. Will there be a hard Brexit? Will austerity continue along its previous punishing trajectory? Who knows, but both seem less likely with a minority government.<!--more--> Will the government even last until the autumn?<\/p>\n<blockquote class=\"twitter-tweet\" data-lang=\"en-gb\">\n<p dir=\"ltr\" lang=\"en\">This is a picture of Jeremy Corbyn addressing a crowd in Gateshead.<br \/>\nWe never pulled crowds like this in 1997. <a href=\"https:\/\/twitter.com\/hashtag\/GE2017?src=hash\">#GE2017<\/a> <a href=\"https:\/\/t.co\/YsWPi7z7Lk\">pic.twitter.com\/YsWPi7z7Lk<\/a><\/p>\n<p>\u2014 John Prescott (@johnprescott) <a href=\"https:\/\/twitter.com\/johnprescott\/status\/871812482066780160\">5 June 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p id=\"0157\" class=\"graf graf--p graf-after--p\">The result was truly extraordinary and begs so many questions but here I want to discuss how Jeremy Corbyn and his movement of activists are changing the Labour party.<\/p>\n<p id=\"3b14\" class=\"graf graf--p graf-after--p\">Labour\u2019s share of the vote saw a huge increase. The party picked up seats in constituencies, such as Canterbury (Tory since the First World War) and Kensington, that nobody would have predicted would switch to Labour, and certainly not Corbyn\u2019s Labour. Five weeks ago, Labour were lagging behind by about 20 percent in most opinion polls and there were forecasts of a 150 seat majority for the Conservatives. This is, after all, why Theresa May called the snap election in the first place. After the election that gap stands at only <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.bbc.co.uk\/news\/election\/2017\/results\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/www.bbc.co.uk\/news\/election\/2017\/results\">2 percent, with Labour on 40 percent and the Tories just north of 42 percent<\/a>.<\/p>\n<p id=\"ad93\" class=\"graf graf--p graf-after--p\">UKIP\u2019s share of the popular vote has been <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.bbc.co.uk\/news\/election\/2017\/results\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"http:\/\/www.bbc.co.uk\/news\/election\/2017\/results\">slashed to just 1.8 percent<\/a>, against a 2015 total of 10.8 percent. Across the country, but particularly in places like the north east of England UKIP were crushed as voters switched back to Labour <em class=\"markup--em markup--p-em\">as well as<\/em> the Conservatives. UKIP\u2019s much vaunted \u201cthreat\u201d to Labour in working-class constituencies like Hartlepool or Middlesbrough, for example, repeated in <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.bbc.co.uk\/programmes\/b08sksbj\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"http:\/\/www.bbc.co.uk\/programmes\/b08sksbj\">broadcast media vox-pops<\/a> with \u201cordinary voters\u201d over the last few weeks, melted away like snowflakes in the sun.<\/p>\n<p id=\"3ca3\" class=\"graf graf--p graf-after--p\">It turned out these were not representative of \u201cordinary voters\u201d but, as we know from decades of <a class=\"markup--anchor markup--p-anchor\" href=\"https:\/\/theconversation.com\/tv-news-coverage-of-the-2017-election-isnt-giving-you-the-full-picture-especially-about-jeremy-corbyn-77632\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"https:\/\/theconversation.com\/tv-news-coverage-of-the-2017-election-isnt-giving-you-the-full-picture-especially-about-jeremy-corbyn-77632\">journalism research<\/a>, they were editorially selected because they fitted with the \u201cLabour is failing\u201d frame. Labour saw off the challenge and increased its share of the vote in the areas where UKIP was supposedly going to split the Labour vote and hand seats to other parties. Labour trounced UKIP in Wales. The results in London show just how strong Labour has become in Britain\u2019s capital. And, yes there was a remarkable Tory recovery in Scotland but Labour also won seats north of the border.<\/p>\n<p id=\"0458\" class=\"graf graf--p graf-after--p\">June 9 was huge for Corbyn and the movement of new party members that sustained him through his election as Labour leader in 2015 and the challenge to his leadership last year.<\/p>\n<h3 id=\"fc72\" class=\"graf graf--h3 graf-after--p\">Shifts in Engagement<\/h3>\n<p id=\"73e2\" class=\"graf graf--p graf-after--h3\">The deep question here is to what extent Labour\u2019s surge during the campaign\u200a\u2014\u200aand remember it was really only <a class=\"markup--anchor markup--p-anchor\" href=\"https:\/\/blog.lboro.ac.uk\/crcc\/general-election\/media-coverage-of-the-2017-general-election-campaign-report-3\/\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"https:\/\/blog.lboro.ac.uk\/crcc\/general-election\/media-coverage-of-the-2017-general-election-campaign-report-3\/\">during the final <em class=\"markup--em markup--p-em\">two weeks<\/em> of the campaign that the surge became evident<\/a>\u200a\u2014\u200acan be explained by broader, <a class=\"markup--anchor markup--p-anchor\" href=\"https:\/\/twitter.com\/andrew_chadwick\/status\/872940468941836288\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"https:\/\/twitter.com\/andrew_chadwick\/status\/872940468941836288\">below-the-radar<\/a>, systemic shifts in political engagement in UK party politics and how elections are being reshaped by ongoing changes in our media system.<\/p>\n<p id=\"fca8\" class=\"graf graf--p graf-after--p\">Central to this are new forms of engagement through digital media and how they jell with both the evolving <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/press.princeton.edu\/titles\/9616.html\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/press.princeton.edu\/titles\/9616.html\">ground war<\/a> on the doorstep and online, as well as <a class=\"markup--anchor markup--p-anchor\" href=\"https:\/\/twitter.com\/PippaN15\/status\/873231640717340672\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"https:\/\/twitter.com\/PippaN15\/status\/873231640717340672\">longer-term cultural shifts<\/a> in how people experience politics. As Jenny Stromer-Galley and I argued last summer in a think piece that served as the introduction to a special issue of the <em class=\"markup--em markup--p-em\">International Journal of Press\/Politics<\/em> we edited on <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/files.andrewchadwick.com\/Chadwick_and_Stromer-Galley_Digital_Media_Parties_Democracy_Decline_Renewal_IJPP_2016.pdf\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/files.andrewchadwick.com\/Chadwick_and_Stromer-Galley_Digital_Media_Parties_Democracy_Decline_Renewal_IJPP_2016.pdf\">digital media, power, and democracy in parties and election campaigns<\/a> we edited, the growth of digital media in citizens\u2019 political repertoires has affinities with a broader shift toward youth engagement, and a general skepticism of authority. There is a willingness among many individuals to see elections and party participation as fair game for social media-fuelled contentious politics of the kinds that have been so important for non-party protests and mobilizations over the last decade. This is happening among those significant sections of the public who have started to channel their social media-enabled activism into party politics and to integrate it with face-to-face doorstep campaigning under the guidance of the new Labour party leadership and Corbyn\u2019s ancillary movement <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.peoplesmomentum.com\/\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/www.peoplesmomentum.com\/\">Momentum<\/a>.<\/p>\n<p id=\"5a41\" class=\"graf graf--p graf-after--p\">We saw similar forces at work with <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/onlinelibrary.wiley.com\/doi\/10.1111\/jcom.12300\/full\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/onlinelibrary.wiley.com\/doi\/10.1111\/jcom.12300\/full\">Bernie Sanders\u2019 campaign<\/a> in last year\u2019s U.S. presidential election. We saw it with Italy\u2019s M5S and Spain\u2019s <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/journals.sagepub.com\/doi\/full\/10.1177\/1940161216645340\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"http:\/\/journals.sagepub.com\/doi\/full\/10.1177\/1940161216645340\">Podemos<\/a>. Key here is the process of organizational and <a class=\"markup--anchor markup--p-anchor\" href=\"https:\/\/twitter.com\/PippaN15\/status\/873231640717340672\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"https:\/\/twitter.com\/PippaN15\/status\/873231640717340672\">generational cultural change<\/a>and how it fits with changes in how digital media are now used in political activity.<\/p>\n<p id=\"013e\" class=\"graf graf--p graf-after--p\">When Labour lost the 2010 election, and even as Corbyn continued to attract a huge influx of new members for his party during 2015 and 2016, much commentary revolved around the \u201cdeath\u201d of social democracy and even the party form itself. But what June 9 suggests is that, for Labour and its half a million-plus members, the party organizational form is alive and kicking.<\/p>\n<p id=\"11d4\" class=\"graf graf--p graf-after--p\">Rather than dissolving, Labour looks like it is going through a long-term process of adaptation to postmaterial political culture and is leading the way in <a class=\"markup--anchor markup--p-anchor\" href=\"https:\/\/www.opendemocracy.net\/uk\/aaron-bastani\/labour-can-only-win-with-jeremy-corbyn\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"https:\/\/www.opendemocracy.net\/uk\/aaron-bastani\/labour-can-only-win-with-jeremy-corbyn\">new organizational strategies<\/a> that combine online and offline citizen activism. Skepticism about Labour\u2019s new members, suggesting that they are not prepared to help out on the doorstep and are merely \u201cclicktivists\u201d who don\u2019t see the value of old-style campaigning now seems wide of the mark.<\/p>\n<p id=\"97e7\" class=\"graf graf--p graf-after--p\">This is a complex process. Interactions between the organizations, norms, and rules of electoral politics, the new, flexible, ad hoc, <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.cambridge.org\/catalogue\/catalogue.asp?isbn=9781107642720\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/www.cambridge.org\/catalogue\/catalogue.asp?isbn=9781107642720\">connective<\/a> styles of political engagement, <a class=\"markup--anchor markup--p-anchor\" href=\"https:\/\/twitter.com\/PippaN15\/status\/873231640717340672\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"https:\/\/twitter.com\/PippaN15\/status\/873231640717340672\">specific issues<\/a>, and the affordances and uses of digital media will make the difference. National, regional, and local contexts will also shape overall outcomes.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1146\" src=\"https:\/\/blog.lboro.ac.uk\/crcc\/wp-content\/uploads\/sites\/23\/2017\/06\/jeremy-corbyn-t-shirt.jpeg\" alt=\"jeremy corbyn t-shirt\" width=\"620\" height=\"372\" srcset=\"https:\/\/blog.lboro.ac.uk\/crcc\/wp-content\/uploads\/sites\/23\/2017\/06\/jeremy-corbyn-t-shirt.jpeg 620w, https:\/\/blog.lboro.ac.uk\/crcc\/wp-content\/uploads\/sites\/23\/2017\/06\/jeremy-corbyn-t-shirt-300x180.jpeg 300w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/p>\n<h3 id=\"3b36\" class=\"graf graf--h3 graf-after--figure\">Digital Media and the Party-as-Movement Mentality<\/h3>\n<p id=\"1898\" class=\"graf graf--p graf-after--h3\">But still, digital media foster cultures of organizational experimentation and a party-as-movement mentality that enable many individuals to reject norms of hierarchical discipline and habitual partisan loyalty. This context readily accommodates populist appeals and angry protest\u200a\u2014\u200aon the right as well as the left. Substantial numbers of the politically active now see <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/files.andrewchadwick.com\/Chadwick_and_Stromer-Galley_Digital_Media_Parties_Democracy_Decline_Renewal_IJPP_2016.pdf\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"http:\/\/files.andrewchadwick.com\/Chadwick_and_Stromer-Galley_Digital_Media_Parties_Democracy_Decline_Renewal_IJPP_2016.pdf\">election campaigns as another opportunity for personalized, contentious political expression and for spreading the word in their online and face to face networks<\/a>. As a result, Labour is being renewed from the outside in, as digitally enabled citizens, many (though not all) of them young people, have breathed new life into an old form by partly remaking it in their own participatory image. The overall outcome might prove more positive for democratic engagement and the decentralization of political power than many have assumed.<\/p>\n<p id=\"0bab\" class=\"graf graf--p graf-after--p\">So far, this shift has not touched the Conservatives. They <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/researchbriefings.files.parliament.uk\/documents\/SN05125\/SN05125.pdf\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/researchbriefings.files.parliament.uk\/documents\/SN05125\/SN05125.pdf\">remain a declining party<\/a>, with a shrinking membership of fewer than 150,000, stuck in the elite-driven, broadcast-era mode that they (and Labour) perfected a generation ago, bolting on digital media targeting without the engagement.<\/p>\n<p id=\"636f\" class=\"graf graf--p graf-after--p\">Turnout among young voters rose significantly during this election. <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.independent.co.uk\/news\/uk\/politics\/election-results-latest-youth-vote-swings-for-labour-jeremey-corbyn-hung-parliament-a7780966.html\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/www.independent.co.uk\/news\/uk\/politics\/election-results-latest-youth-vote-swings-for-labour-jeremey-corbyn-hung-parliament-a7780966.html\">A reported 63 percent of 18\u201334 year olds voted Labour<\/a>. The campaign saw a massive voter registration drive led by Labour, the Liberal Democrats, and the Greens, but missed in the coverage is that the parties were also joined by online movement 38 Degrees who ran their own crowdfunded registration campaign including <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/home.38degrees.org.uk\/2017\/05\/25\/voter-registration-drive-update\/\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/home.38degrees.org.uk\/2017\/05\/25\/voter-registration-drive-update\/\">targeted Facebook advertising that generated four million \u201cregister to vote\u201d ad viewings<\/a>. It looks like it worked.<\/p>\n<h3 id=\"84fa\" class=\"graf graf--h3 graf-after--p\">Yet The Right-Wing Press Still\u00a0Matters<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1147 aligncenter\" src=\"https:\/\/blog.lboro.ac.uk\/crcc\/wp-content\/uploads\/sites\/23\/2017\/06\/the-sun-general-election-front-page-corbyn.jpeg\" alt=\"the sun general election front page corbyn\" width=\"343\" height=\"442\" srcset=\"https:\/\/blog.lboro.ac.uk\/crcc\/wp-content\/uploads\/sites\/23\/2017\/06\/the-sun-general-election-front-page-corbyn.jpeg 343w, https:\/\/blog.lboro.ac.uk\/crcc\/wp-content\/uploads\/sites\/23\/2017\/06\/the-sun-general-election-front-page-corbyn-233x300.jpeg 233w\" sizes=\"auto, (max-width: 343px) 100vw, 343px\" \/><\/p>\n<p id=\"7bd4\" class=\"graf graf--p graf-after--figure\">At the same time, it pays to remember that these extraordinary changes are also accompanied by persistent, long-term trends in our media system. Today <a class=\"markup--anchor markup--p-anchor\" href=\"https:\/\/www.theguardian.com\/commentisfree\/2017\/jun\/09\/tabloids-crush-corbyn-power-politics-sun-mail-labour\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"https:\/\/www.theguardian.com\/commentisfree\/2017\/jun\/09\/tabloids-crush-corbyn-power-politics-sun-mail-labour\">some commentators<\/a> are claiming that the <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/twitter.com\/arusbridger\/status\/873139308013772801\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/twitter.com\/arusbridger\/status\/873139308013772801\">power of Britain\u2019s overwhelmingly right-wing tabloid media is on the wane<\/a>. The <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.telegraph.co.uk\/news\/2017\/06\/08\/front-pages-said-people-should-vote-general-election\/\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/www.telegraph.co.uk\/news\/2017\/06\/08\/front-pages-said-people-should-vote-general-election\/\">election day front pages of the <em class=\"markup--em markup--p-em\">Sun<\/em>, the <em class=\"markup--em markup--p-em\">Star<\/em>, the <em class=\"markup--em markup--p-em\">Mail<\/em> and the <em class=\"markup--em markup--p-em\">Express<\/em> were outrageous even by the usual standard of these outlets<\/a>, leading some to suggest that these news organizations protested too much and failed to influence the outcome of the election. There is a <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.theguardian.com\/politics\/2017\/jun\/01\/diy-political-websites-new-force-shaping-general-election-debate-canary?\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/www.theguardian.com\/politics\/2017\/jun\/01\/diy-political-websites-new-force-shaping-general-election-debate-canary?\">new alternative news ecosystem<\/a> emerging in UK politics, with sites like The Canary (<a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.theguardian.com\/politics\/2017\/jun\/01\/diy-political-websites-new-force-shaping-general-election-debate-canary?\" target=\"_blank\" rel=\"noopener nofollow\" data-href=\"http:\/\/www.theguardian.com\/politics\/2017\/jun\/01\/diy-political-websites-new-force-shaping-general-election-debate-canary?\">6m visits a month<\/a>) generating much shareable content that has been used to foster solidarity among those young Corbyn supporting activists.<\/p>\n<p id=\"f78b\" class=\"graf graf--p graf-after--p\">But we need to remember that the Conservatives achieved more than 42 percent of the popular vote and will be forming a government, albeit a weak one. Labour surged, against all the odds, but it seems difficult to suggest that the <a class=\"markup--anchor markup--p-anchor\" href=\"http:\/\/www.lse.ac.uk\/media@lse\/research\/Mainstream-Media-Representations-of-Jeremy-Corbyn.aspx\" target=\"_blank\" rel=\"nofollow noopener\" data-href=\"http:\/\/www.lse.ac.uk\/media@lse\/research\/Mainstream-Media-Representations-of-Jeremy-Corbyn.aspx\">incessant campaign against Corbyn in the British press<\/a> did not make a difference to the overall outcome of the campaign.<\/p>\n<p id=\"65d1\" class=\"graf graf--p graf-after--p graf--trailing\">How long the Conservative-DUP minority government will last is anyone\u2019s guess. But there are deeper changes underway on the British left. Digital media logics, in complex interactions with older media logics, older organizational forms, and evolving patterns of participation are playing a role in these changes.<\/p>\n<h3 class=\"u-fontSize18 u-lineHeightTighter u-marginBottom4\">Andrew Chadwick<\/h3>\n<p class=\"u-fontSize14 u-lineHeightBaseSans u-textColorDark u-marginBottom4\">Prof <a title=\"Twitter profile for @newpolcom\" href=\"http:\/\/twitter.com\/newpolcom\" target=\"_blank\" rel=\"noopener\">@newpolcom<\/a>. From August 2017 I\u2019m moving to be Prof <a title=\"Twitter profile for @lboroCRCC\" href=\"http:\/\/twitter.com\/lboroCRCC\" target=\"_blank\" rel=\"noopener\">@lboroCRCC<\/a> &amp; <a title=\"Twitter profile for @lboroSocSci\" href=\"http:\/\/twitter.com\/lboroSocSci\" target=\"_blank\" rel=\"noopener\">@lboroSocSci<\/a>. <a href=\"http:\/\/www.andrewchadwick.com\/\" rel=\"nofollow\">http:\/\/www.andrewchadwick.com<\/a><\/p>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Labour did not win the general election. But neither did the Conservatives. Parliamentary arithmetic will prevail and the Tories will form a minority government propped up by the hard-right DUP. Will there be a hard Brexit? Will austerity continue along its previous punishing trajectory? Who knows, but both seem less likely with a minority government.<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":108,"featured_media":1146,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[36],"tags":[],"class_list":["post-1145","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general-election"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Corbyn, Labour, Digital Media, and the 2017 UK Election - Centre for Research in Communication and Culture<\/title>\n<meta name=\"description\" content=\"How Jeremy Corbyn, digital engagement, and his movement of activists are changing the Labour party.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.lboro.ac.uk\/crcc\/general-election\/corbyn-labour-digital-media-2017-uk-election\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Corbyn, Labour, Digital Media, and the 2017 UK Election - 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