Advice from Dean’s Dissertation Winner
Phoebe Williams, winner of the 2023/24 Dean’s Dissertation Prize at Loughborough University London, talks about what inspired her research, how she stayed motivated, and the ups and downs of writing a dissertation. From her love of football to exploring kindness in sport, Phoebe shares what helped her turn her idea into an award-winning project.


Were there any challenges you faced during the process, and how did you overcome them?
Whilst writing my literature review, I felt overwhelmed at times by the amount of research on some of my topics, this made it challenging to determine what literature was most relevant and credible. To overcome this, I developed a clear set of criteria for selecting sources based on their relevance, publication date, and academic credibility. I also created a structured outline early on, which helped me stay focused and avoid going off track.
Writing a dissertation at any level is hard work and it can be incredibly stressful, the whole process can seem quite overbearing. I made sure I took a lot of breaks throughout my research to avoid burn out, prioritised what makes me happy and utilised the support of those around me.
What kind of support did you receive from the university that helped you succeed in your dissertation journey?
I could not have succeeded in my dissertation journey if it wasn’t for the help of my academic supervisor, Professor Tony Ghaye whose guidance, knowledge and feedback were instrumental at every stage. The wider university support was also instrumental.
The lectures provided on research methods, academic writing, and dissertation planning gave me a clear structure and practical tools to manage my time effectively and stay on track. Altogether, the supportive learning environment, the lecturers at the university and resources made a huge difference in helping me complete my dissertation to a high standard.
What would you say to someone considering studying at Loughborough University London?
If anyone is considering studying at Loughborough University London, I would 100% recommend it. The university is globally recognised for what it offers, and the lectures are some of the most talented individuals in their field. Not only did I learn so much and come away inspired, but I also made friends and memories for life. The learning environment is supportive, and you’re surrounded by passionate likeminded individuals. The campus itself is also gorgeous and there are so many nice places around to eat. Going to Loughborough University London was one of the best decisions I have ever made.
Phoebe’s prize-winning dissertation is now available to read on the Loughborough University repository. Explore her research on kindness in professional women’s football 👉 Read the dissertation.
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