Institute for Sport Business – Over the Top: The Future of Sport Broadcasting Business Models
Director of the Institute for Sport Business, Professor James Skinner and Senior Lecturer, Professor Aaron Smith explore the changing sport broadcasting landscape in a two-part series for Global Sports Jobs.
The articles can be viewed on globalsportsjobs.com here:
- Part 1: OVER THE TOP: THE FUTURE OF SPORT BROADCASTING BUSINESS MODELS
- In part 1, Professor Skinner and Professor Smith discuss the changing environment in which the sport broadcasters operate, with a particular focus on the US broadcasting landscape and the emergence of new technology.
- Part 2: OVER THE TOP: THE FUTURE OF SPORT BROADCASTING BUSINESS MODELS
- In part 2, Professor Skinner and Professor Smith delve deeper into the new business models enabled by the rapid evolution of technology, the implications and the what the future holds.